The advertising industry is one of the most exciting fields in the world. This is why many college students enroll in classes that will prepare them for a career in this wonderful industry. However, there are other ways to learn more about the advertising industry outside of college classes. Here are some ways that college students can learn more about the advertising industry while they’re still in school.

Internships and Fellowships

Internships are a great way to get real world experience. Internships are particularly important in the world of advertising. While advertising classes are great, nothing beats real world experience. Upon graduation, advertising majors will have a better chance of finding employment if their resume shows some experience at an actual agency or firm. Furthermore, internships are the best way to learn about what the advertising industry is really like. As a bonus, most universities give students college credit for their internship experience.

Follow Advertising Professionals On Social Media

Social media isn’t just for goofing around and talking to friends. It can actually be a great way to learn new things if you follow the right people. College students who want to learn more about advertising would be wise to follow industry experts, such as Craig Revel Horwood on Twitter.

Shadow An Industry Professional

Many advertising professionals are eager to show those interested in advertising the ropes. College students can reach out to professionals in the advertising industry and request to shadow them for a day. This means that the college student will follow the professional around to see what they do on any given day. This is a great way for an advertising major to get a glimpse inside the world of advertising.

Attend Conferences and Conventions

Industry conventions and conferences aren’t always reserved for those working in the field. College students can apply for tickets and access to these events. This is another great way to learn more about the advertising field.

There are many opportunities for college students to learn about advertising outside of the classroom. Any of these ideas would help an advertising major to learn more and boost their resume.